Starting out as a freelancer is for many the realization of a life-long project.\u00a0While the contractor status means there is no guarantee of job security, there are nonetheless several methods to perpetuate your collaborations and ensure a constant stream of work from loyal and happy customers. How to ensure a constant stream of work? <\/p>\n
Here is a quick overview of best practices for maintaining a robust client portfolio that provides you with a steady stream of work.<\/p>\n
To become irreplaceable, you have to develop a unique value proposition and, of course,\u00a0get your work done\u00a0on time<\/a>.\u00a0First of all, it is important to\u00a0honour your commitments\u00a0as agreed upon at the signature of your contract.\u00a0But then you must go beyond and work to bring\u00a0added value\u00a0to the project.\u00a0Inject a bit of your personal touch to make yourself stand out.<\/p>\n Becoming indispensable means that from the very first interview, you must make sure to stand out, without going overboard.\u00a0Your interview should not be a simple question\/answer exchange, but\u00a0a real discussion between professionals.\u00a0Keep in mind that the person you will be working with is not your employer.\u00a0You collaborate together,\u00a0for a common goal.\u00a0Anything that can bring a real,\u00a0personalised touch to the project\u00a0and that is not offered by all the other freelancers is to be highlighted.\u00a0This will encourage your customers to seek to collaborate with you over the long term.<\/p>\n Finally, remember that\u00a0skills<\/a>\u00a0alone are not enough.\u00a0It is essential that you\u00a0find the right positioning\u00a0between professionalism, rigour and proximity.\u00a0You will thus assert your personality and demonstrate charisma while projecting confidence.<\/p>\n Healthy communication between a freelancer and their clients is essential to ensure long, win-win collaborations.\u00a0So how do you do it?<\/p>\n Once a mission is completed, and if you have received positive feedback, it is advisable that you connect with your points of contact over social media and professional networks like LinkedIn. This of course requires\u00a0an active presence on the various platforms, as well as a solid online image<\/a>. <\/p>\n Keep your profiles updated and add new content on a regular basis.\u00a0You can also publish\u00a0promotional offers like discounts, or new services and skills you have developed.\u00a0<\/p>\n If you are visible enough, your clients will remember you and your professional qualities. They will call on your services again, especially if you offer them loyal-customer discounts based on the volume of work requested.<\/p>\nEstablish a healthy line of communication<\/strong><\/h2>\n
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Stay visible<\/strong><\/h2>\n